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Blue Marlin · About Us

BLUE MARLIN
ABOUT US

The build studio agencies keep on speed dial.
Blue Marlin builds the websites design agencies put their own name on. No logo swap, no "powered by," no awkward intro call where the client meets a stranger.
You pitch it, we build it, you deliver it.
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Blue Marlin

The story

We didn't start as a white-label shop. Blue Marlin has been building websites since 2000 — 26 years and counting. We started as an agency in our own right, building sites for NFL athletes and the people around them, plus the university side of that world — athletic fundraising and booster organizations like IPTAY and others like it. High standards, tight timelines, zero room for "good enough," whether the client was a pro athlete's team or a university's athletic department. Along the way we picked up over 2,500 clients across a dozen-plus countries — and at some point, other agencies started asking us to build for them instead of against them. So we did. We rebuilt Blue Marlin from the ground up as a build studio that works exclusively behind the scenes, for agencies who want senior-level WordPress work without adding headcount.
The name's the same. The mission changed: your name goes on the work, ours doesn't.
company in digits

By the numbers

26

Years Building Wedsites

2,500+

clients served

12+

countries worked in

How we work

You're the front office. We're the build team. No client-facing meetings, no branded invoices, no Blue Marlin watermark anywhere. Every deliverable — from the first Figma-to-Breakdance build to the final Core Web Vitals report — goes out under your agency's name.

We build in Breakdance, and we build it pixel-faithful. Design files don't get "interpreted." What you hand us is what ships — spacing, motion, responsive behavior, all of it.

Speed is part of the build, not an afterthought. Every site we ship is optimized for Core Web Vitals before it goes live, not patched after a client complains.

We scale with you. One-off builds when you need them, or a standing retainer when you'd rather never think about dev capacity again — rescues, migrations, WooCommerce, ongoing maintenance, SEO.

Why agencies stick with us

  • Discretion, by default. We don't pitch your clients, we don't list your clients as our case studies, and we don't reach out to them — ever.
  • One point of contact. You're not managing a dev team; you're managing one relationship.
  • Built to hand off clean. Documented, maintainable builds — not a black box only we can touch.
  • Athlete-grade attention to detail. The instinct for "this has to be right" came from building for clients who don't accept excuses — pro athletes, university athletic departments, fundraising deadlines that don't move. It never left.

Go get the big one.

Tell us what you're pitching. We'll do the fighting — quietly, of course.